Skip navigation

Navigation

Megaphone on a crate in the direction offices.

Pizza Packet Sampling

Jan 30 2012

Everyone loves pizza, but what do you do once it’s out of the oven or finally been delivered? You spice it up. Pizza Packet provide the gourmet spices that make your pizza what you crave. Whether you’re adding crushed red pepper, oregano, garlic, parmesan or pizza spice (a new combination of oregano, basil, marjoram, garlic, thyme, crushed red pepper and savory), Pizza Packets have you covered.

The direction team spent last week and we’ll be out this week distributing Pizza Packets to folks along Michigan Avenue, State Street, Blackhawks games, Bulls game and more.

To order Pizza Packets, please visit pizzapacket.com. To participate in the Facebook contest where you can win not too shabby prizes like a trip to Italy, 50 inch flat screen TVs, free pizza and more, please visit the Facebook page here.

No Comments

Tide and the Super Bowl: Dallas

Feb 01 2011

With the Super Bowl being in Dallas this year, we are working with our friends at BMF Media organizing a massive product sample distribution in the Lone Star State.  Starting on Thursday, our  team in Dallas will be traveling to various locations in the city, distributing sample size boxes of Tide detergent.  Any Super Bowl event you can think of in Dallas: we will be there. We have worked with BMF for several years now, including  Cafe Bustelo promotions in Chicago and Miami. If you are gonna be in Dallas, keep an eye our for our team, stop by, grab a sample, and say hi!

Check out BMF at www.bmfmedia.com.

No Comments

Wacker Reconstruction – Chicago French Market

Jan 20 2011

Chicago first and only year-round, indoor marketplace -Chicago French Market- provides consumers with convenient access to local artisans and purveyors.  Located on the lower concourse level of Ogilvie Transportation Center, the French Market is home to City Fresh Market, Fasta Pasta, RAW, and many other specialty vendors.  This week, our street team distributed double sided handbills to Metra commuters informing them about the Wacker Reconstruction/Washington Street Bridge closure , recommending the alternate lower concourse exit, and encouraging them to visit Chicago French Market.  Whether you are looking to shop, have lunch, or even grab a Belgian ale after a long day at the office, Chicago French Market is your one stop shop for that and more.

The Chicago French Market is located at 117 N. Clinton.  Please visit www.frenchmarketchicago.com for more information.

No Comments

adidas – Disney Soccer Showcase: Orlando 2010

Dec 23 2010

imagesIt’s that time of year, and we are excited to be part of the Disney Soccer Showcase in Orlando, FL once again!  Action Marketing Group has put together a stellar series of activities for adidas during the Disney Soccer Showcase, including trying out the latest adiPURE IV soccer shoes in scrimages. In between and after the official games, players are welcome to hang out in the Chelsea’s Players lounge, where there will be foosball tables, flat screen TVs and sports massage therapists to administer massages to the athletes.  We’ve assembeled a great staff of brand ambassadors for AMG to use during these events, and are anticipating a great turnout!

The Disney Soccer Showcase runs from December 27th through January 3rd at ESPN Wide World of Sports.  For more information please visit espnwwos.disney.go.com and adidas.com.

No Comments

AVP Volleyball @ Huntington Beach

May 25 2010

78B7AFEBBCF24991B8F0D935A3F4B8A9.ashxThe AVP Pro Beach Volleyball Tour, the premier professional beach volleyball tour in the country, boasts the sport’s biggest competitive purse to date, and world-class athletes who have excelled in the outdoor and indoor game.

This summer, AVP returns with their annual summer tour and we’ll be working on the west coast promoting these events, at the Huntington Beach Open!  In addition to being at Huntington Beach doing hand to hand distributions, we’ll also be executing a retail distribution campaign as well. If you happen to be out in California, be sure to check out these exciting events!

The AVP Huntington Beach Open is taking place June 3rd through June 6th at Huntington Beach in California.  Please visit www.avp.com for more information.

No Comments

The Lost Art of Cinco w/ Dos Equis!

May 05 2010

my_photoFor the past two weeks direction has been working with our good friends at Mirrorball to bring The Lost Art of Cinco to bars and venues throughout the Chicagoland area. We’ve been having a lot of fun leading these activations and coordinating the logistics for the Aztec Goddess of Cinco as she represents her tribe in celebration of Cinco de Mayo and Dos XX. The Aztec inspired promotion is travelling from bar to bar to ‘open the skies’ for the celebration of Cinco de Mayo with spiritual dancing and drumming.

Come Celebrate Cinco de Mayo and visit the Goddess and her maidens TONIGHT at Cactus, Tilted Kilt, Bull & Bear, and The Boundary. We’ll be making our stops starting at 5:30PM and will continue through the evening. Don’t forget to ask one of our maidens for your own complimentary Dos Equis!

No Comments

adidas Autograph Session – New York City

May 05 2010

ELTri_croppedIf you’re a fan of the Mexican national soccer team, and you’re going to be in New York City, you will not want to miss this. Today, fans are invited to an autograph signing session with the members of Team Mexico at the adidas Sport Performance Store located at 610 Broadway in NYC.

We worked very quickly with our friends at the Action Marketing Group in order to pull staff together for the autograph session. This is a must see for any soccer fan so be sure to bring your favorite jersey to be autographed by Team Mexico!

The Team Mexico autograph session takes place today from 4:30 to 5:30 P.M at the adidas Sport Performance Store located at 610 Broadway in NYC.

No Comments

adidas – MiCoach Boston

Apr 13 2010

micoachLast month, we worked on two incredible events with adidas to roll out their new MiCoach Running System. This week, we’ll be in Boston with Action Marketing Group launching another initiative coinciding with the Boston Marathon. We’ll have teams at the John Hancock Sports and Fitness Expo demonstrating the MiCoach system as well as adidas apparel. Outside of the convention we’ll have roaming teams out and about giving away free swag and signing people up for special limited time offers. The weekend of fun will come to end on Monday at the Boston Marathon as we have staff there distributing shirts, yoga mats, and even applying temporary tattoos!

The John Hancock Sports and Fitness Expo is at the Hynes Convention Center in Boston April 16th through the 18th. The Boston Marathon takes place on April 19th.

No Comments

adidas – Meet MiCoach

Mar 12 2010

imagesThis week, we are working with our good friends at the Action Marketing Group as part of adidas’ new campaign for their miCoach products and website. We organized staff in Portland, OR and Jacksonville, FL who are demonstrating the miCoach gear and system.  They will also be stationed at annual races (Shamrock Run in Portland, Gate River Run in Jacksonville) in order to pass out promo materials, and get runners excited about miCoach.  If you’re in either city this weekend, be sure to stop by and see our teams in action!

Please visit www.adidas.com/us/miCoach/ for more information on miCoach. For info on the races, check out www.gate-riverrun.com and www.shamrockrunportland.com.

No Comments

Cafe Bustelo @ Coconut Grove Arts Festival

Feb 16 2010

Mexican1_png_200x143_crop_upscale_q100This past weekend, we had the opportunity to manage an event at the  annual Coconut Grove Arts Festival in Miami in support of Cafe Bustelo. If you were lucky enough to be in Florida and attended the fest, you most likely saw our staff passing out postcards that were redeemable at Cafe Bustelo’s flagship store for a free espresso. The staff was able to soak up the sun while promoting one of the best brands of Cuban coffee.

Just a reminder to our friends around the country; direction tour marketing can manage and staff events in practically every major city. Be sure to think of us when you need seasoned brand ambassadors for your next event!

No Comments