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Megaphone on a crate in the direction offices.

The 101 Dalmatians Musical @ Cadillac Palace Theatre

Feb 16 2010

shows_101One of the world’s greatest classic tales hits the stage for the first time with THE 101 DALMATIANS MUSICAL. Audiences will be transported to a slightly topsy-turvy, exciting, and altogether fantastic reality that gives grand license for song, dance and spectacle in a one-of-a-kind theatrical experience!

Our good friends at Broadway in Chicago have shared a special offer with us this week for $50 main floor seats for selected shows. Just click here to purchase tickets and use the code CRUELLA when ordering.  101 Dalmatians not your flavor? Tickets are available and now on sale for An Evening w/ Patti & Mandy, Billy Elliot, and Beauty and the Beast.

The 101 Dalmatians Musical opens TODAY and runs through February 28th!

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direction and Chris Jones 2009 Top 10 List

Jan 12 2010

chicago_tribune_logoWe were very excited this past week to learn that direction played a role in supporting six of Chris Jones top 10 picks of 2009. There is quite bit of competition in the city and we’re so excited to be associated with such standouts! Congratulations to all of the top ten’s producers, actors, and crew!

1. ) Lookingglass Theatre’s Arabian Nights

3.) Next Theatre’s The Overwhelming

4.) Victory Garden’s The Elaborate Entrance of Chad Deity

5.) Victory Garden’s Blackbird

7.) Court Theatre’s The Mystery of Irma Vep

9.) Writers Theatre’s Oh Coward!

Check out the full list here

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Happy Holidays!!!

Dec 15 2009

69929676_84bf6666fbOn behalf of the staff of direction tour marketing we would like to wish you a very happy holiday season and extend our best wishes for the new year. 2009 has been full of ups and downs which has made us stronger and made us even more appreciative of our wonderful clients over the year. Thank you for your patronage and thank you for creating and producing such wonderful events!

361 Experiential, A Red Orchid, Action Marketing Group, Advice Agency, Allied Live, American Theatre Company, Art Institute of Chicago, AWR Music, Back Garage, Beam Global Spirits, Blue Man Group, BMF Media, Broadway in Chicago, Carol Fox & Associates, Chamber Opera Chicago, Chicago Children’s Theatre, Chicago Dancing Festival, Chicago Department of Cultural Affairs, Chicago History Museum, Chicago Human Rhythm Project, Chicago Improv Festival, Chicago Loop Alliance, Chicago Opera Theatre, Chicago Reader, Chicago Shakespeare Theatre, Cinema Chicago, Court Theatre, Eighth Blackbird, Empty Bottle, Giantstep Marketing, Goodman Theatre, Grant Park Music Festival, Ground Control Streetmarketing, Harris Theater for Music & Dance, Hatchetman Presents, Hopera World, IMAX, Infamous Commonwealth Theatre, KAW Marketing & Communications, KMA Management, League of Chicago Theatres, Lifeline Theatre, Lillstreet Arts Center, Live Nation, Lookingglass Theatre, Madison Square Garden Entertainment, Mandalorian Marketing, Massimo Gallatto Productions, Media Consultants, Metro / Smart Bar, Millennium Park, Milwaukee Art Museum, Mirrorball, Museum of Contemporary Art, Museum of Science & Industry, My My My, Navy Pier, Newberry Library, Next Theatre, Noble Fools Theatricals, Northlight Theatre, Old Town School of Folk Music, Piccolo Theatre, Quad Communities Development Corp., Rainforest Learning Center, Remy Bumppo, River North Dance Company, Schubas, Second City, Shout Marketing, Steppenwolf Theatre, Stevens Adveritising, The Actors Gymnasium, The House Theatre, The Shrine, The Vitalist Theatre, Theatre Council Productions, Theatre Wit, Victory Gardens Theatre, Wilmette Theatre, Working Well Massage, World Science Festival, and Writers Theatre

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Get your holidays all wrapped up!

Dec 08 2009

QwestLogo (WinCE)If you happen to be in Salt Lake City over the next two weeks come visit us at Provo Towne Centre, South Towne Center, or Fashion Place Mall and have your holiday gifts wrapped by the Utah Jazz Dancers! We’ve teamed up with 361 Experiential and will be working with them to execute 3 mall activations in Salt Lake City on December 12th and December 13th.

Qwest Communications will be hosting the Utah Jazz Dancers who will be wrapping your Christmas gifts for a small donation to the South Valley Boys and Girls Club. While in line, Qwest is offering to review your bill to see if they can apply any savings on your account. Regardless if they find savings or not, you’ll get a pair of tickets to an upcoming Utah Jazz game.

For more information log onto www.qwest.com/jazzupyourgifts.

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Did you know?

Nov 10 2009

IMG_4590Poster/flyer distribution and printing is probably the first thought when you think about direction tour marketing. However, we offer allot more services in a number of fields that you may not even know about. Did you know we serve as in-market support arms for a number of brands and agencies? Over the years, marketing agencies have reached out to direction and our street level experience to leverage local vendors, production support, brand ambassadors, and shipping logistics. Our years of experience and market knowledge can put your mind at ease before arriving in-market for an event or promotional activation.

Some of the agencies we regularly support include Mirrorball, Action Marketing Group, BMF Media Group,  and their brand clients range from adidas to Zumiez. Chicago serves as our home base but our network of market managers allows for execution across the country, just like our Bustelo activations this past weekend in South Beach! Need local solutions for an upcoming event or promotion, give us a call!

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Did you know?

Nov 03 2009

polandDid you know we have a free service in which we can build customized routes specifically for your project or production? This week Millennium Park inquired about our abilities in covering the Chicagoland Polish community to promote their show with Teatr Zar and their US premier of Caesarean Section. We quickly researched, confirmed, and built a route that includes locations that specifically cater to the Polish Community. We targeted over 100 locations in the south and northwest sides of the city in 9 neighborhoods including Archer Heights, Clearing, Garfield Ridge, Belmont Central, Avondale, and a number of others.

Give us a call to discuss how we can best reach your niche audiences.

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direction printworks is on fire!

Oct 25 2009

l_gen-papWe’re now two months into the launch of direction printworks and I couldn’t be more pleased with the success and performance of the printworks team thus far. Our presses have been running almost nonstop since direction printworks inception and we’ve produced a lot of great pieces. A couple of direction printwork’s clients include Allied Live, Carol Fox & Associates, Live Nation, Jam Productions, The Shrine, and The House Theatre of Chicago.

Give us a ring to discuss pricing or to receive a package of samples!

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Did you know?

Oct 18 2009

children-jumpOur Family and Children’s route is quickly becoming our most active specialty route that we offer here at direction tour marketing. Our family and children is an excellent opportunity to reach moms, dads, and children to promote family oriented events and programs. Our route coverage includes day care centers, park districts, retail boutiques, kid friendly restaurants, and activity centers.  Our coverage includes over 100 locations and ranges from from Hyde Park to Lake Forest. Currently, we have a number of clients reaching out to our family and children route including Old Town School of Folk Music, Chicago Children’s Theatre, and the Museum of Contemporary Art (MCA).

Give us a call for a quote to reach children and families in the chicago area.

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Family Days at the MCA

Oct 13 2009

target_fam_daysMCA Family Days kicked off last weekend and I took the opportunity to take my son for an afternoon of art appreciation and stimulating activities. Needless to say, it didn’t work out that way and I spent most of the afternoon trying to explain to a two year-old that he can’t eat Goldfish snacks in the galleries. Otherwise, we had an excellent time. On Family Days, the MCA sets up a number of creation stations throughout the museum to allow children and parents to interact and create works of artistic genius.  The teachers at each station are great fun and Family Days allows for a fun , affordable (read: Free) day with the family.

MCA Family Days are the second Saturday of the month and the next upcoming date is Saturday, December 12th. Keep an eye out at your favorite family destination as we’ll be distributing magnets with all of the dates listed.

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Did you know?

Oct 04 2009

BelushiCollegeDid you know that direction tour marketing covers all of the major college campuses in the Chicago area? We have two levels of on-campus coverage including hand-to-hand distribution and campus-wide poster distribution which includes poster placement in student centers, academic buildings and campus kiosks.

We’ve found campus distributions that include  special student offers to be the most effective when generating on-campus awareness and our reach includes Columbia College, Depaul University, Loyola University, Northwestern University, Chicago State University, Roosevelt University, The Art Institute, etc. We also cover a number of suburban campuses including Lake Forest, Harper College and College of DuPage.

Give us a call and we’ll put together a college distribution plan for your next promotional campaign!

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