direction tour marketing + promotion blog » direction

Happy Holidays!!!

Micah Taylor — Tue, 15 Dec 2009 18:16:22 +0000

On behalf of the staff of direction tour marketing we would like to wish you a very happy holiday season and extend our best wishes for the new year. 2009 has been full of ups and downs which has made us stronger and made us even more appreciative of our wonderful clients over the year. Thank you for your patronage and thank you for creating and producing such wonderful events!

361 Experiential, A Red Orchid, Action Marketing Group, Advice Agency, Allied Live, American Theatre Company, Art Institute of Chicago, AWR Music, Back Garage, Beam Global Spirits, Blue Man Group, BMF Media, Broadway in Chicago, Carol Fox & Associates, Chamber Opera Chicago, Chicago Children’s Theatre, Chicago Dancing Festival, Chicago Department of Cultural Affairs, Chicago History Museum, Chicago Human Rhythm Project, Chicago Improv Festival, Chicago Loop Alliance, Chicago Opera Theatre, Chicago Reader, Chicago Shakespeare Theatre, Cinema Chicago, Court Theatre, Eighth Blackbird, Empty Bottle, Giantstep Marketing, Goodman Theatre, Grant Park Music Festival, Ground Control Streetmarketing, Harris Theater for Music & Dance, Hatchetman Presents, Hopera World, IMAX, Infamous Commonwealth Theatre, KAW Marketing & Communications, KMA Management, League of Chicago Theatres, Lifeline Theatre, Lillstreet Arts Center, Live Nation, Lookingglass Theatre, Madison Square Garden Entertainment, Mandalorian Marketing, Massimo Gallatto Productions, Media Consultants, Metro / Smart Bar, Millennium Park, Milwaukee Art Museum, Mirrorball, Museum of Contemporary Art, Museum of Science & Industry, My My My, Navy Pier, Newberry Library, Next Theatre, Noble Fools Theatricals, Northlight Theatre, Old Town School of Folk Music, Piccolo Theatre, Quad Communities Development Corp., Rainforest Learning Center, Remy Bumppo, River North Dance Company, Schubas, Second City, Shout Marketing, Steppenwolf Theatre, Stevens Adveritising, The Actors Gymnasium, The House Theatre, The Shrine, The Vitalist Theatre, Theatre Council Productions, Theatre Wit, Victory Gardens Theatre, Wilmette Theatre, Working Well Massage, World Science Festival, and Writers Theatre

Hopera: A Fallen Hero @ DuSable Museum

Micah Taylor — Sun, 08 Nov 2009 21:30:12 +0000

We’re very excited to be working with Hopera World on their upcoming production at the DuSable Museum of African American History. We’re currently distributing posters and handbills on a number of campuses in the Chicago area to help build awareness and hype for the premier.

A Fallen Hero is a full length Hip Hop Opera production with original music by Adrian Dunn. This moving story set in Chicago follows the life of young Obadiah King and his quest to find himself. This dynamic cast of ten operatic and popular vocalists, dancers, and rappers present Obadiah’s ability to triumph over loss, rejection, and even death.

A Fallen Hero opens Thursday, November 12th and tickets are $25 and on sal now. For more information log onto www.hoperaworld.com

Oh Coward! @ Writers Theatre

Micah Taylor — Sun, 08 Nov 2009 21:08:59 +0000

You’re invited to a marvelous party! Oh Coward! celebrates one of the theatre’s greatest entertainers—Noël Coward. Best known for his comic masterpieces Blithe Spirit, Private Lives and Hay Fever, Coward was one of the most prolific songwriters of his day. Now, acclaimed director Jim Corti brings his effervescent music, satirical quips and witty repartee to life. With the intimate Books on Vernon venue transformed into a nightclub, Oh Coward! is a must-see evening of the most memorable tunes of the 20th century!

direction tour marketing will be supporting Oh Coward! with handbill and poster distribution throughout the North Shore suburbs and the Northernmost portion of the city. Oh Coward! will be performed at 664 Vernon Avenue and please note that ALL tickets are general admission.

Oh Coward! opens Tuesday, November 17th and more information can be found by logging onto www.writerstheatre.org

Did you know?

Micah Taylor — Tue, 03 Nov 2009 17:25:44 +0000

Did you know we have a free service in which we can build customized routes specifically for your project or production? This week Millennium Park inquired about our abilities in covering the Chicagoland Polish community to promote their show with Teatr Zar and their US premier of Caesarean Section. We quickly researched, confirmed, and built a route that includes locations that specifically cater to the Polish Community. We targeted over 100 locations in the south and northwest sides of the city in 9 neighborhoods including Archer Heights, Clearing, Garfield Ridge, Belmont Central, Avondale, and a number of others.

Give us a call to discuss how we can best reach your niche audiences.

The Mystery of Irma Vep @ Court Theatre

Micah Taylor — Wed, 28 Oct 2009 15:35:55 +0000

Next week, keep an eye out for our direction street teams visiting college campuses throughout Chicago promoting The Mystery of Irma Vep opening Thursday, November 12th at the Court Theatre in Hyde Park. Our teams will be distributing handbills and posting posters for this contender for the funniest American play of the last quarter-century.

Two actors take on innumerable dramatis personae in Charles Ludlam’s high-camp quick-change romp. Vep satirizes all that is ridiculous in Gothic Horror, Victorian melodrama, classic film, and conventional theatre. In addition, Court Theatre takes audience engagement to a whole new level by commissioning former University of Chicago math professor, Kevin Wald to create an exclusive crossword puzzle for the show. Wordplay, puzzles, and esoteric puns abound throughout the show and this crossword puzzle is not for the faint of heart

The Mystery of Irma Vep opens November 12th and will run through December 13th at the Court Theatre. Student Tickets are $24 and if you purchase your tickets before November 11threceive $10 off selected shows. For more details and to download the Mystery of Irma Vep crossword puzzle, click here.

End Days at Next Theatre Company

Micah Taylor — Wed, 28 Oct 2009 14:42:05 +0000

We’re well into our Northshore poster distribution for Next Theatre’s latest production, End Days. Previews begin tomorrow night (Thursday, October 30th and End Days looks to be hilarious. The show centers on the Stein’s and their identity crisis: Mom has been “born again” and spends all day chatting with Jesus in the kitchen; Dad hasn’t got out of his pajamas in weeks and is starting to smell; and 16 year old Rachel is coping by going Goth.

Who will save the Stein’s? To everyones surprise, Rachel’s new awkward classmate, clad in an Elvis jumpsuit arrives on their doorstep to save the day. His big heart and blind optimism is just what the Stein’s need and may be their best hope for a new a beginning.

End Days opens for previews on Thursday, October 29th. Use the code “FLYER” and save $5 on your tickets. Next Theatre is located in the Noyes Arts Center in Evanston. For more information log onto www.nexttheatre.org.

The Addams Family at the Ford Center

Micah Taylor — Sun, 25 Oct 2009 21:05:09 +0000

We couldn’t be more excited to be working with Broadway in Chicago on the pre-Broadway premier of The Addams Family in Chicago at the Ford Center. I have a special place for Nathan Lane and can’t wait to see his portrayal of Gomez Addams. This macabre new show, written by Jersey Boys authors Marshall Brickman and Rick Elise is sure to be a hit so be sure to get your tickets before its too late. We are currently distributing posters promoting the show throughout the downtown loop so keep an eye out for this endearing and hilarious family of characters on the walls of your favorite coffee shop.

The Addams Family opens November 13th and runs through the 10th of January. Ticket prices are $28 to $105 and may be ordered through Ticketmaster.

November at the Chicago History Museum

Zeb Resman — Sun, 25 Oct 2009 20:13:38 +0000

Sadly, many of the events such as Paddling into the Past are coming to an end in October, but the Chicago History Museum has plenty of other events to keep you busy up until the holidays. November will see the continuation of Lincoln Bicentennial, with the Lincoln Diversified lecture series and a November installment of the History Pub Crawl. This month the History Pub Crawl visits Little Italy for their Mamma Mia! Little Italy where you will experience Italian immigrants to college students. Residents in this neighborhood maintain its rich history. Enjoy a little bit of vino or a whole lotta birra on this walking tour.

Events take place during the entire month, log onto chicagohistory.org for more details.

Did you know?

Micah Taylor — Sun, 18 Oct 2009 18:31:24 +0000

Our Family and Children’s route is quickly becoming our most active specialty route that we offer here at direction tour marketing. Our family and children is an excellent opportunity to reach moms, dads, and children to promote family oriented events and programs. Our route coverage includes day care centers, park districts, retail boutiques, kid friendly restaurants, and activity centers. Our coverage includes over 100 locations and ranges from from Hyde Park to Lake Forest. Currently, we have a number of clients reaching out to our family and children route including Old Town School of Folk Music, Chicago Children’s Theatre, and the Museum of Contemporary Art (MCA).

Give us a call for a quote to reach children and families in the chicago area.

Midnight in the Garden of Agave

Micah Taylor — Wed, 30 Sep 2009 14:56:21 +0000

We’re at it again this week with Hornitos Tequila. Over the course of the summer, we’ve produced 9 Hornitos Mischieve parties at bars and clubs throughout the city. This Thursday, we’ll be setting up at Roscoes’s (3356 N. Halsted) from 10PM through 12AM. We’ll be sampling a variety of fantastic Hornitos cocktails including my favorite, the Horni Wallbanger. The Horni Wallbanger is two parts Hornitos Plata, 4 parts OJ, and 1 part Galliano… Delish!

We’d love to have you come visit us and have some cocktails on us, end your RSVP to hornitos@directiontourmarketing.com

We're on the Move!

Micah Taylor — Wed, 01 Apr 2009 21:38:06 +0000

On Friday, March 27th, direction tour marketing relocated offices and has moved all of the way downstairs! Previously, direction headquarters was located in suite 602 and on Friday we moved one floor down to suite 506. Please take a moment to update your contact information to reflect the change

Our phone number, e-mail addresses, and fax number will remain the same during the change. Thanks in advance for your patience and we appreciate you forwarding our message along to relevant staff, delivery personnel, and accounts payable.

direction tour marketing
213 W. Institute Pl., Suite 506
Chicago, IL 60610-3128
312.943.2202 phone

direction's "Family Route" Gets Expansion for Laurie Berkner

Zeb Resman — Fri, 14 Nov 2008 22:29:55 +0000

For our upcoming promotion with the Laurie Berkner Band, we are excited to announce the expansion of our “Family Route”. Our “Family Route” consists of family oriented boutiques, activity centers, and day cares in the Loop, Northside, and Near Southside. The expansion of our coverage area will now include family friendly locations in the following northwest suburbs:

Arlington Heights
Barrington
Hoffman Estates
Palatine
Schaumburg

Not only will the expansion be helpful for this current promotion, but future family oriented projects as well. We’re always looking to expand the territory we cover to better assist all of our clients.

direction-promo.com

Zeb Resman — Wed, 29 Oct 2008 02:12:22 +0000

Same look but with new and improved guts! We’re proud to announce the relaunch of our website, direction-promo.com. This relaunch highlights the conversion to full HTML code. We’re currently working on adding a number of new features to the site including new case studies and gallery images.